CLIENT: OCD
New Brand Identity & Website
Overall Collective Design is a women-led collaborative involving designers, builders and craftspeople. Brand identity needed to reflect the collective: confident, dependable, earthy, curious, and strong, with a touch of femininity and humor. Inspired by the founders' love for overalls and attention to detail, the final design features a moon and nut/bolt, forming the initials OCD.
THE PROJECT
Contributions and Results
Logo & brand design
Web design
Social media design (Shop Talk)
Video intro/outro, motion graphics
Flyer design, car magnet design
Copywriting
Overall Collective Design is collective of designers, craftspeople and designers. The main two craftswomen run the social media and needed some social media strategy and video design.
WEB SITE
The site needed to be developed in Wix, so it could be easily maintained by non-coders. I created a WIX template using custom css. See the OCD website at overallcollective.com
SOCIAL / MOTION DESIGN
We came up with a design for "Shop Talk" their series of videos of them working, give tips or goofing off. Provided intro and outro animations.
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